SmartManage automates the necessary data quality management. It will help you decrease the number of junk leads, build a more complete picture of customers, and make this insight more campaign-ready.
The program is able to standardize customer account and contact information in order to enhance its consistency of use through sales and marketing campaigns. It utilizes intelligent technology to handle the verification, correction, standardization and removal of B2B lead records. This way it minimizes the amount of manual work connected with data cleansing efforts. The SmartManage system also identifies automatically any doubled, repeating records and flags the data for removal where warranted.